Tina Hou

Senior Consultant​

Tina Hou, Senior Consultant​

Tina Hou has over 20 years of experience bringing products and services to market. In the last four years, she has been offering project-based and run-of-business consulting services for startups like BlueBox Security (now Lookout) and established enterprises like Intuit. She brings a valuable balance of strategic insight and solid execution to each of her consulting engagements. In particular, she specializes in go-to-market strategy, pricing and packaging, messaging and positioning, sales enablement, and content development.​

Previously, Tina was the Director of Product Marketing at Bunchball. There she launched a new product packaging and pricing structure that drove a 79% increase in average selling price. ​

At VeriSign and Symantec, Tina was responsible for the VeriSign’s Trust Services products which drove over $300M in annual revenue. There she led large cross-functional product launches and branding initiatives. ​

Tina received her Bachelors of Science in applied mathematics from UCLA. She spends her spare time with her family enjoying California’s abundance of outdoor activities.